What is web to lead?
Web to lead is a function in a CRM which generates code a web developer can include in your website contact form to automatically dump the data into your CRM direct from your website.
Zoho CRM has this function and it allows you to integrate your business website with the CRM to increase efficiency centralise your leads and facilitate conversion to opportunities.
In addition you can set up auto assignment and workflow rules to notify the right sales person a new lead has arrived - e.g. regional assignment, as well as notifying the lead themselves that their details have been received and a sales person will be in touch shortly.
Please contact us here if you require any further information on the Zoho CRM solution for small to medium sized businesses.